Could we have clicks and orders added to the Advertising Dashboard so that we can calculate CTR and conversion rates for Search and DSP.
in progress
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Alex Leizeriuc
Merged in a post:
Could we have clicks and orders added to the Advertising Dashboard so that we can calculate CTR and conversion rates for Search and DSP.
Zachary Sharp
Could we have clicks and orders added to the Advertising Dashboard so that we can calculate CTR and conversion rates for Search and DSP? This would really help with being able to quickly analyze the funnel to see what changes are impacting performance.
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Alex Leizeriuc
Thanks for the additional context! The request to add all the additional metrics, plus the breakdown, has been sent to the dev team!
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Alex Leizeriuc
marked this post as
in progress
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Alex Leizeriuc
marked this post as
under review
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Alex Leizeriuc
Hey Zachary Sharp! You can already add additional metrics in the Advertising Dashboard, take a look at the attached.
We don't have these additional metrics separated by Search/DSP. Is this what you are looking for speficially?
Zachary Sharp
Alex Leizeriuc Hi Alex, thank you for following up. From what I can see we don't currently have clicks in the report as a metric (I'm attaching a screenshot of what I see on my end). Yes ideally if we could have clicks included and have that along with conversion ,broken out by Search and DSP that would be great. In a perfect world we have CTR (clicks/impressions) broken out by DSP and Search, but if we only get clicks I could do the calculation manually and get what I need.